Growth & Community Lead

Full-time Fairfield, CT

About the Role

Drive our growth strategy and build a thriving community of drivers and shop owners. You'll be responsible for user acquisition, engagement, and retention across both sides of our marketplace. This role is perfect for someone who loves connecting with people, understands marketplace dynamics, and wants to make a real impact on a growing startup.

What You'll Do

  • Develop and execute growth strategies for driver and shop acquisition
  • Build and nurture our community of users through events, content, and engagement
  • Create and manage marketing campaigns across multiple channels
  • Work directly with shop owners to onboard and support them
  • Engage with drivers to understand their needs and gather feedback
  • Plan and execute local events and community initiatives
  • Manage social media and content marketing efforts
  • Track and analyze growth metrics to optimize strategies
  • Build partnerships with local businesses and organizations

Requirements

Must Have

  • 2+ years of experience in growth, marketing, or community management
  • Experience with marketplace or two-sided platforms
  • Strong communication and interpersonal skills
  • Creative problem-solving abilities
  • Experience with social media and content creation
  • Ability to work independently and take initiative
  • Passion for building communities
  • Local market knowledge (Connecticut area preferred)

Nice to Have

  • Experience in the automotive or local services industry
  • Event planning experience
  • Experience with analytics tools
  • Graphic design or video editing skills
  • Experience with CRM systems

What We Offer

  • Competitive salary and equity package
  • Health, dental, and vision insurance
  • Flexible work arrangements
  • Opportunity to shape our growth strategy
  • Direct impact on the business
  • Collaborative team environment
  • Professional development opportunities

About Cruise

Cruise is transforming the auto repair industry by connecting drivers with trusted auto shops through a modern digital marketplace. We're building a platform that makes car repair as simple, transparent, and trusted as booking an Uber or Airbnb.

We're launching locally, starting with Fairfield, CT, and expanding zip-by-zip. This role is critical to our success as we build our community and grow our marketplace.

Apply Now
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